Are you sane? Do you wear clothes?
If yes, this is for you.
SANE is not only a certification: Being SANE is an attitude. Our certification makes this attitude visible.
With an iconic logo that states a commitment to an ethical way of dressing, SANE creates a movement of conscious fashion lovers and like-minded fashion brands.
Wear your values and show them to the world.
GUARANTEE OF SANE CERTIFICATION
SANE makes conscious consumer’s lives easier:
As it is almost impossible for buyers to analyse the impact of a single product, we do the work for you.
We make sure all items certified SANE comply with the highest sustainability requirements. That way, you know which product is worthy of your trust without worrying about greenwashing.
SANE STANDARD includes:
- LOW IMPACT MATERIALS
- NO WATER POLLUTION
- CO2 EMISSIONS REDUCTION
- PAYMENT OF LIVING WAGES
- FAIR WORKING CONDITIONS
- NO HARMFUL CHEMICALS
SANE hangtag on each certified product tells you when you can trust brands’ sustainability claims.
A unique QR code on the back of the hangtag brings you to the product certification page with more details.
I love fashion and go shopping very often. I don’t want anyone to be hurt because of my clothes so I really hope to see more sustainable options at a reasonable price in the future.
Fashion consultant & Documentarian
The fashion industry is a microcosm of the ecological and social challenges facing humanity. Rather than dwelling on the problems we should focus on the designers pioneering real solutions.
I've been a fashion victim since I was a teenager because society screams "you need to be fashionable and have 500 outfits!". I wish people were aware of what is behind the item they buy.
I started to explore slow fashion when I realized the damage caused by fashion on the environment. I love to re-use and to repair, but I would like to be more informed about the clothes I buy, just as I am about food.
I really care about my looks but I also care a lot about people's lives and how people are treated in their work. I find it terrible to think that anyone can suffer due to something I am wearing.
I am aware about the damages of fashion on our environment and on workers. But it is still hard to find sustainable alternatives. I would love to be informed so I can make sustainable choices with no doubt.