We believe in the magic of fashion to express ourselves and our vision of the world.
The fashion industry, however, has become in SANE: too fast, too much, too toxic.
Fashion is one of the most polluting industry in the world. It is infamous for human rights abuses.
Over 60% of our clothes contain harmful chemical substances.
SANE certification is here to prove that beauty doesn’t need the beast.
WHAT IS SANE
SANE literally means “reasonable or sensible“.
SANE is a holistic certification for sustainable fashion products.
The standard guarantees that certified products are made with equal respect for the
ENVIRONMENT
WORKER’S RIGHTS
CONSUMER’S HEALTH
SANE BENEFITS
SANE allows CONSUMERS to instantly recognize ethically made products and show their positive engagement to the world.
SANE also enables conscious FASHION BRANDS to communicate their sustainable commitment in a verified, credible, and desirable manner.
SANE DIFFERENCE
SANE certification process is smart and fast. It recognizes existing certifications and involves third-party audit if necessary.
SANE costs are clear and affordable for small and large companies.
Certification QR code reveals products’ full traceability and authenticity.
SANE is 100% aligned with the new EU Green Claims Directive.
SANE ATTITUDE
SANE is not only a certification: being SANE is an attitude. Our certification makes this attitude visible.With an iconic logo that states a commitment to an ethical way of dressing, SANE creates a movement of conscious fashion lovers and like-minded fashion brands.Wear your values and show them to the world.
SANE STANDARD
SANE STANDARD is a set of requirements and characteristics that a product needs to fulfill in order to be certified.
ENVIRONMENTAL
REQUIREMENTS
Nobody wants their favourite clothes to harm the planet.Only products with the lowest environmental impact can be certified by SANE. That means:
LESS
WATER POLLUTION
MORE
SUSTAINABLE MATERIALS
LESS
CO2 EMISSIONS
MORE
RECYCLING
SOCIAL
REQUIREMENTS
Nobody wants workers to suffer while making a beautiful outfit. SANE guarantees decent working conditions and the payment of a living wage. That means:
MORE
HUMANITY
LESS
EXPLOITATION
MORE
RIGHTS
LESS
POVERTY
CONSUMER SAFETY REQUIREMENTS
Nobody should be at risk when wearing clothes that make them look their best. To obtain the SANE certification, products must be free of toxic substances. That means:
SANE Standard is proud to be a member of the United Nations Conscious Fashion and Lifestyle Network, an online platform for industry stakeholders, media, Governments, and UN system entities to showcase initiatives and collaborations that accelerate the implementation of the Sustainable Development Goals. The United Nations Conscious Fashion and Lifestyle Network is a joint initiative of the United Nations Office for Partnerships and the Fashion Impact Fund.
FIND PRODUCTS
Find here all products certified SANE, where to buy them, where and how they have been made.