Logo and Claim use

Once a product has been granted the SANE certification, it is ready to be labelled “SANE”.

We are convinced that the fashion industry will benefit from brands and consumers showing their commitment to sustainability by displaying the SANE logo on certified products.

For that reason, there are 3 different levels of visibility of SANE.

Levels of visiblity


    Inside label


  • Discreet

    “=” sign external display

  • Clear

    SANE logo external display

Hang tag

SANE hangtag on each certified product tells you when you can trust brands’ sustainability claims.
A unique QR code on the back of the hangtag brings you to the product certification page with more details.

Find all details about logo and claim use in the SANE STANDARD.