SANE STANDARD is a set of requirements and characteristics that a product needs to fulfill to be certified SANE.
SANE is a holistic certification for sustainable fashion products.
Its purpose is to enable conscious fashion brands to communicate their sustainable commitment in a verified, credible, and desirable manner. Parallelly, it allows consumers to instantly recognize ethically made products and show their positive engagement to their peers.
Sustainability does not have a universal and established definition. In fact, producing clothes or footwear will never be 100% sustainable because it will always require the use of water and energy along with other resources and will inevitably generate some waste.
The baseline to set up this standard was to define the threshold under which a production process causes irrevocable damage to the environment, the workers, or the consumers’ health.
Certified products must meet this threshold in all areas covered by the standard because it would be inSANE only to protect the planet while exploiting people or vice versa.
SANE requirements cover the life cycle phases of a product where the environmental or human impacts are the most harmful and where single brands or production facilities are technically able to implement more sustainable processing methods.
The standard focuses, in particular, on the choice of low-impact materials, the chemical content of final products, the environmental footprint of the processing stages, and the working conditions and remuneration of workers.
The requirements are high but also realistic and achievable for large-scale fashion brands. Such production standards are already implemented by many successful companies.
The standard is designed for products made and sold around the world.
The final certified products can be garments, fashion accessories, footwear, and home textiles. This list might be extended in the future.
SANE certification is suitable for small, medium, and large companies from both a practical and financial point of view.
Companies can certify only a part of their collections/production if not all of their products fulfill SANE’s requirements.
To ensure the credibility of the standard, production facilities need to be certified by an accredited third-party certifier unless they can prove compliance with SANE requirements upfront.
When local regulations in place have higher sustainability standards, those shall prevail, in other cases, SANE requirements apply.
To avoid unnecessary duplication of audits, SANE recognizes and accepts selected credible existing standards (see Accepted Certification).
It has taken 5 years of research and consultations with hundreds of the industry’s stakeholders to set the first standard version. This third version was released after learning from the past year’s certifications.
The standard will be reviewed on a regular basis in order to meet the highest achievable level of sustainability consistently.